Uk marketing watchdog the Advertising and marketing Standards Company (ASA) upheld complaints that the advertisement for The Sofa King shop in Northampton, central England, was "offensive and unsuitable for general screen".
The ASA acknowledged in its ruling that the ad's strap line wholesale soccer jerseys "could be interpreted as a derivative" of the F-bomb, "which consumer research had discovered to be a phrase so likely to offend that it should wholesale NFL jerseys not be utilised in advertisements at all" - even when it was "relevant to the title of a product".
The regulator mentioned wholesale NFL jerseys the ad "must not appear once more in its present type".
About three audience of a neighborhood newspaper had complained to the ASA about the advertisement, which was printed in August last 12 months.
In its defence, The Sofa King mentioned the phrase "Where the Prices are Couch King Reduced!" had been the firm's slogan since it started buying and selling nine a long time in the past, adding it did not think wholesale soccer jerseys it had triggered "serious or widespread offence".
The firm also explained no motion had been taken more than grievances made to Northamptonshire Police about the strap line in 2004.
report=2012-03-06data
Related article:
after-117-long-time-last-little-one.html
tevez-again-for-city-in-closed-door.html
No comments:
Post a Comment